In my previous post, I talked about the importance of PPC advertising on the Amazon FBA platform. I discussed the effects of negative keywords on your business and profit margins, something that not many sellers take into consideration. In today’s post, however, I want to tackle something that plays an even bigger role when it comes to selling physical products on Amazon: how to find manufacturers in China and use them to order private label products for your business.

Please keep in mind that finding a trustworthy supplier that can fulfill your demands lies at the core of this business. This is something that, if done right, can make you successful, or, seriously harm your business.

Please keep reading on in order to avoid possible mistakes.

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If you sell on the Amazon FBA platform, then you know just how important it is to run PPC campaigns, especially at the early stages of the product launch. They make your product visible to potential customers even when there are no product reviews and the ranking is low. Using ads is simply a must for every seller.

People spend a lot of time analyzing and tweaking their ads, but what I have noticed is that not many talk about negative keywords, which are just as important to a profitable campaign as the normal keywords are. Negative keywords are those keywords that you do not want in your campaign. They are the keywords that do not generate sales for you.

Not only negative keywords do not generate sales, but they cost you money. Therefore, in order to save money and to maximize your profits, find out what your negative keywords are and make sure that you have included them in your campaigns.

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